Written on June 2, 2014 at 10:44 am
Manbat introduced its Numax brand in 2002 to commemorate the company’s 50th anniversary. Since its launch, the awareness of the brand has become almost universal and it has established itself as one of the country’s most popular aftermarket brands.
To continue forwards with this market leading brand, Manbat has refreshed its visual identity as well as the offering within the automotive products range.
As businesses that already supply Numax know, the quality of the product has never been in question, which is one of the reasons behind the brand’s great success. However, we recognise that there has been a shift in the market in recent years as a host of very cheap, low quality batteries have flooded the aftermarket and disrupted its balance.
Therefore, although we will not compromise in the quality of the range, we have refreshed the product offering to reflect the requirements of our automotive customers. As a result, the new three model line up comprises the Standard, Premium and Supreme.
As would be expected of a brand with such strong consumer awareness, particularly in the leisure and marine sectors, where it is the premium brand and the most popular original equipment (OE) fitment with many luxury yacht builders, each model incorporates the latest battery technology.
The entire Numax automotive range is produced on our behalf by Europe’s leading OE battery manufacturer, so in addition to their sealed status, these batteries also feature market leading punch-plate technology, which means they have a level of durability that these cheap alternatives simply cannot reach.